Featured Salon: Whimsy Salon

When you think of a salon, the last thing that comes to mind is a garden. Yet, that is exactly the ambiance Keli Murphy and her husband have created at Whimsy Salon. Not only does it have an adorable area to make tea, but you step outside to a lush gorgeous garden. This salon is a down-to-earth, relaxing environment that proudly carries the KEVIN.MURPHY range. Just 3 blocks from the ocean in Redondo Beach, California and known for its rustic, at-home feel touches by owners Mark & Keli Murphy, Whimsy Salon & Garden invites you to come join them for a unique salon experience!

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WHAT MAKES WHIMSY UNIQUE?

Whimsy Salon & Garden is an upscale, custom built salon & boutique located in South Redondo Beach, CA.  Known for its rustic, at-home feel and personal touches by owners Mark & Keli Murphy, Whimsy Salon & Garden offers a unique salon experience in a beautiful, down-to-earth and relaxing environment.  Clients can browse the boutique, escape to the outdoor garden and enjoy the long lost art of service.  The total experience is a priority and that has clients walking away feeling as good as they look!  Whimsy Salon also hosts in-house education, fundraisers and special events.

 WHAT ARE YOUR BEST SELLING KM PRODUCTS?

BODY.BUILDER, ANTI.GRAVITY.SPRAY, HYDRATE-ME.WASH & RINSE and EASY.RIDER

 WHAT IS THE AVERAGE WHIMSY CUSTOMER LIKE?

We are a beach community and that provides a great mix of clients.  I’d like to say we have a little bit of everything!!!  Whimsy customers are loyal.  The majority of them have found us by referrals/word of mouth.

 WHAT IS YOUR PHILOSOPHY TOWARD RETAILING PRODUCTS?

I think of retail as prescribing products to our clients instead of selling!  They look to us, the experts, to tell them what they need!  It’s our job to talk about the products and educate on how to use them.  Our passion and belief in the line transfers over to our clients and ultimately is what sells it!

 WHAT IS THE SALONS INDUSTRY’S BIGGEST CHALLENGE?

Diversion and the information age.

I love Kevin Murphy in that he stands behind being exclusive and has a team that is on top of it!  We are a rapid growing industry with so much access, I find comfort in being a part of this line…knowing I am up to date with current styles, trends and products.  Just when our clients think they are the expert from what they can see and get online, with KM I feel I am always a step ahead!

 WHAT IS THE BEST BUSINESS ADVICE YOU WOULD GIVE TO OTHER SALON OWNERS?

Stay true to your vision.  Embrace how your business evolves and grows within that vision.  Above all, keep things moving in a positive direction.  “Coming together is a beginning…Keeping together is progress…Working together is a success!”  (Henry Ford)

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IMG_6517 Whimsy street view