Picture1COLOR.ME by KEVIN.MURPHY is formulated to be gentle on the hair and scalp with naturally-derived ingredients while providing optimal colour performance. Our ingredient spotlight this week is shining on a powerful and protective antioxidant: Pomegranate!

cm_2017cropThe Pomegranates used in our formula to create Punica Granatum Fruit Juice are grown in Turkey, Iran and Israel, while the extraction and concentration processes are both conducted in Italy. In beauty, Pomegranate juice is most often used in age-defying and regenerating products such as hand cremes and lotions, due to its antioxidant properties and high concentration of Vitamin C. In keeping in line with our philosophy of Skincare for the Hair, the Pomegranate juice used in COLOR.ME provides these same invigorating benefits while stimulating and awakening the scalp, and providing colour protection.

To learn more about the other ingredients found in COLOR.ME, click here.

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