Pantone Colour of the Year: CLASSIC BLUE

Pantone Color of the Year, Classic Blue

Each year, as Pantone releases their Colour of the Year, a wave of colour literally washes over the design community. Online retailers notice an upswing in sales of said colour and hairstylists everywhere are asked to recreate the latest drop. This year, they chose Classic Blue as the 2020 Pantone Colour of the year.

Curious about the hue? Similar to the theme of 2019 – Living Coral – representatives from Pantone stated that the inspiration was from the sea. “Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era.” Setting everyone up for a serene season of success, this blue hue will bolster a brand new season of style. 

Pantone 19-4052 Classic Blue is a shade that’s elegant in its simplicity and offers the sense of peace and stability as we usher in a new era. Staying ahead of the trend, our DESIGN.DIRECTOR, Kate Reid, has put together a COLOR.ME recipe to achieve this Classic Blue look. 


CLASSIC BLUE looks best on:

When asked who the best candidate for this shade of blue is Kate says, “Classic Blue is best suited for those with cooler skin tones. For those brunettes to dark hair, this shade can be worn as highlights in a more Ombré or Balayage overlay making it fashion forward.”

Colour maintenance: 

To help maintain the vibrant colour, Reid recommends using BLONDE.ANGEL.WASH and BLONDE.ANGEL treatment. This lavender-hued shampoo and treatment extend the life of a Classic Blue colour by eliminating any yellow tones which can make hair appear green over time. 

The bigger picture:

Apart from the Classic Blue eye shadows, nail polish, and hair colour trends currently flooding your feeds, there is a bigger picture when it comes to this trendy shade. 

Inspired by the sea, we can see it as a tribute to our oceans! Classic Blue is the perfect reminder to be more conscious of the environment falling in line with the Choices We Make, including KEVIN.MURPHY’s Ocean Waste Plastic!

Follow us on Instagram for more creative colour recipes.